Lewis Hamilton is still coming to terms with his historic world motor racing championshp victory yesterday in Sao Paulo, the native city of his childhood hero, the late Ayrton Senna.
The 23 year old Hamilton awoke in his hotel room here as Formula One's first black and youngest champion - to face global acclamation of his feats, and predictions that he'll head off Tiger Woods as the world's highest paid sports star, and the first to earn a billion dollars.
Britain's last champion Damon Hill believes Hamilton is a cut above the rest in terms of talent, who has an image beyond his sport and his own nation.
Hamilton's father and manager Anthony is currently involved in new negotiations with both Coca-Cola and Pepsi-Cola.
