22 Jan 2024

Ron DeSantis, once Trump's biggest threat, ends 2024 White House run

11:36 am on 22 January 2024

By Gram Slattery and James Oliphant for Reuters

(FILES) Republican gubernatorial candidate for Florida Ron DeSantis speaks during an election night watch party at the Convention Center in Tampa, Florida, on November 8, 2022. Florida Governor and 2024 Republican presidential hopeful Ron DeSantis has dropped out of the US presidential campaign and endorsed former US president Donald Trump, DeSantis announced in a video posted to his X (formerly Twitter) account on January 21, 2024. (Photo by Giorgio VIERA / AFP)

Several Ron DeSantis allies say the Florida governor waited too long to become a candidate. Photo: AFP

Presidential contender Ron DeSantis, who was once viewed as Republicans' best shot at moving past Donald Trump, dropped out of the primary race on Sunday, a relatively early exit that underlines the iron grip the former president retains on the party.

DeSantis, 45, endorsed Trump in a video posted to the X social media site.

"It's clear to me that a majority of Republican primary voters want to give Donald Trump another chance," DeSantis, 45, said in a video posted to X, throwing his support to Trump.

"He has my endorsement because we can't go back to the old Republican guard of yesteryear: a re-packaged form of warmed-over corporatism that Nikki Haley represents," the Florida governor added.

DeSantis had been widely seen as a top contender for the 2024 Republican nomination and a natural heir to Trump due to his combative style and deeply conservative views. Early in 2023, he led several head-to-head polls against Trump.

But the Florida governor's support has been declining for several months, due to flawed campaign strategy, his seeming lack of ease with voters on the campaign trail and Trump's so far unshakeable hold on much of the party's base.

(FILES) Former US President Donald Trump arrives at the New York State Supreme Court during the civil fraud trial against the Trump Organization, in New York City on December 7, 2023. The US state of Maine on Thursday blocked former president Donald Trump from its Republican presidential primary over his involvement in the January 2021 assault on the US Capitol, the state's top election official ruled.
Maine Secretary of State Shenna Bellows said in a ruling that the events of January 6, 2021 "occurred at the behest of, and with the knowledge and support of, the outgoing President," adding "The US Constitution does not tolerate an assault on the foundations of our government."

Donald Trump seems to have a so far unshakeable hold on much of the party's base, Reuters reports. Photo: AFP

The end of DeSantis' bid means that former US Ambassador to the UN, Nikki Haley, is now the last Republican in the race with a shot - albeit a long one - of denying Trump the nomination. The winner of the Republican nominating contest will take on President Joe Biden, the likely Democratic nominee, in the general election in November.

At a Haley campaign event in Seabrook, New Hampshire, as the state's voters prepare to head to the polls for the primary on Tuesday, the former South Carolina governor drew cheers when she announced that DeSantis had dropped out.

"For now, I'll leave you with this: May the best woman win," Haley said.

More than 70 percent of Republicans have a favourable opinion of Trump, according to most opinion polls. That put DeSantis in a position where he had to appeal to voters that still admired Trump, as well as those who passionately disliked him.

DeSantis failed on both counts. He never successfully articulated to most Trump supporters why he was a better option, while Republicans looking to ditch the former president split their votes among multiple candidates.

Haley, in particular, has been emerging as the favourite among moderate Republicans as the field has consolidated. Where DeSantis differed from Trump on policy, it was almost always to stake out a more conservative position. He signed a six-week abortion ban in Florida in April, which he eventually embraced on the campaign trail, even as it made some donors and moderate Republicans wary.

DeSantis opposed additional US military assistance to Ukraine and took punitive actions against the Walt Disney Co after the company spoke out against Florida legislation that limited discussion of gender and sexuality in classrooms.

The Disney fight was one that pro-business critics within the party said DeSantis didn't need to wage.

While many major donors threw their support behind DeSantis early on, they began to rebel as early as the (Northern Hemisphere) summer.

Robert Bigelow, who gave millions to the super PAC fundraising group backing DeSantis, told Reuters in August he was cutting off funding, turned off by the governor's uncompromising position on abortion.

DES MOINES, IOWA - NOVEMBER 17: Republican presidential candidate former U.N. Ambassador Nikki Haley attends the Thanksgiving Family Forum at the downtown Marriott on November 17, 2023 in Des Moines, Iowa. The Christian faith based forum hosts three Republican Presidential candidates, Florida Governor Ron DeSantis, Vivek Ramaswamy, and Former US Ambassador Nikki Haley to speak on political issues.   Jim Vondruska/Getty Images/AFP (Photo by Jim Vondruska / GETTY IMAGES NORTH AMERICA / Getty Images via AFP)

The end of Ron DeSantis' bid means that former US Ambassador to the UN, Nikki Haley, is now the last Republican in the race with a shot at denying Donald Trump the Republican nomination. Photo: AFP

Campaign errors

DeSantis' troubles began before he ever entered the race.

In March, when Trump was indicted in New York on charges he conspired to conceal hush money payments to a porn star, the former president received a significant bump in the polls as Republicans rallied around him. Many of them believed Trump's claims that law enforcement officials were targeting him to keep him out of office.

Several DeSantis allies say the governor waited too long to become a candidate, finally throwing his hat into the ring in May, over six months after Trump had done so. That left DeSantis open to blistering attacks by Trump, while the governor himself did little to defend himself, insisting he was not a candidate.

When DeSantis did formally launch his White House run in May 2023, it was a glitch-filled disaster on Twitter, now known as X, an inauspicious start for a campaign predicated on the governor's executive competence.

The campaign then overhired, burning through cash at a rapid rate. DeSantis let go of some 38 staffers in July and ousted his campaign manager in August, sowing a narrative of internal chaos that proved hard to shake.

He outsourced much of the traditional work of a campaign to an outside super PAC, which can accept donations of unlimited size, but cannot coordinate with the campaign itself.

The campaign and the PAC, known as Never Back Down, came to distrust one another. A series of back-to-back departures of senior staffers from the PAC in November and December created a sense of turmoil that furthered the narrative that the governor's campaign was mortally wounded.

This story was first published by Reuters

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