A pair of Converse shoes that Michael Jordan wore when he played his college basketball at the University of North Carolina have sold for $43,000.
Game-used Jordan shoes have commanded some serious dollars in recent years.
Last year, the same auction house sold an autographed pair of shoes Jordan wore during his famous "Flu Game" in the 1997 NBA Finals for $135,000.
A pair of shoes that Jordan wore in his rookie season with the Bulls sold for $40,000 in 2013.
Jordan wore Converse throughout his days at North Carolina because, at the time, the company was paying UNC coach Dean Smith about $15,000 a year to have his players wear its shoes.
Converse made a pitch to Jordan when he turned pro after the 1984 Olympics, but its $100,000 fell almost a half a million dollars short of Nike's deal.
The rest is history. Nike's Jordan brand sells more than $3 billion worth of shoe annually.