In an age where information and, in turn, disinformation, is available at the touch of a button, and differentiating between the two is trickier than ever before - trust is one of the most pressing issues of our time.
Someone who's built his entire career on the principle of trust, is Jimmy Wales, the founder of Wikipedia.
Wikipedia started more than two decades ago, once spurned for being unreliable - it's gone on to be a universally trusted source for facts.
Derived from decades of observation, participation and discussion with leaders across the world, Jimmy shares the fundamental principles of his work in his new book, The Seven Rules of Trust.
Jimmy speaks with Mihi Forbes from London.
American internet entrepreneur Jimmy Wales was named one of Time Magazine's 100 most influential people in the world in 2006. Photo: Bloomsbury
