New York-based Paula Scher is one of the world's most influential graphic designers.
A partner at Pentagram design studio since 1991, she began her career as an art director in the 1970s and 80s, when she earned a reputation for her eclectic approach to typography.
For over four decades, she has developed the visual language of iconic brands and institutions such as Citibank, Microsoft, the Museum of Modern Art, Tiffany & Co, Public Theater, the Metropolitan Opera, and the High Line.
Scher is coming to Auckland next month for the AGI Open, a two-day design festival hosted by the Alliance Graphique Internationale.