From kitchen collectables to a fresh yogurt sample, there's something irresistible about a freebie.
But as the saying goes, nothing in life is truly free - so what exactly are we giving up in exchange for these little handouts?
University of Canterbury Professor of Marketing Ekant Veer joins Mark Leishman.
Snack foods on a kitchen bench. Fruit sticks, chips and museli bars. Photo: RNZ / Cole Eastham-Farrelly
