Robinhood is free-trading app that has shaken up the trading world.
It's already amassed 10 million subscribers - many of them first time investors. It has a game-like interface and is designed to make trading from a smartphone easy. So what could possibly go wrong?
Jesse speaks to Tara Falcone, a certified financial advisor who says the app makes it far too easy for young, inexperienced investors to get into risky investing behaviours.
Her organization, ReisUP educates millennials about financial literacy - and she says the Robinhood app is like giving the keys of sports car to a 12 year old.