The Fijian team competing in the Australian National Rugby Championship will be known as the Fijian Drua.
The Drua is a historic Fijian double canoe, which was used In naval battles and for transporting warriors during raids.
The Fiji Rugby Union said the speed of Druas became a legend for western sailors, who sometimes confused "Fijian canoes" with multi-hull sailboats.
FRU Chairman, Commander Francis Kean, said following extensive research and deliberations they decided on the name as it encapsulates the history and success of one of Fiji's sacred, traditional and historic war ships, that inspired both fear and awe.
"We owe it to our forefathers, our culture and our tradition to honour them for the masterpiece canoe that was renowned throughout the Pacific as sacred," he said.
"It was a triumphant vessel and we pay homage to what was widely regarded as the greatest battleship of the Pacific by calling our team the Fijian Drua."
The team logo and playing kits were also unveiled at Wednesday's official launch in Suva.
The logo features the Drua stylised in a football symbolising the speed, agility and flair of Fijian rugby.
The 2017 NRC competition kicks off next month with the Fijian Drua's season opener away to Brisbane City at Ballymore on 2 September.
Fiji's first home matches are in rounds three and four against New South Wales Country Eagles at Lawaqa Park in Sigatoka and Perth Spirit at ANZ Stadium in Suva.
The FRU Chairman urged all the fans to support the Fijian Drua team at any of their match venues either in Australia or Fiji.
"I'm sure every Fijian rugby fan will be keen to watch our team in action against some of the Super Rugby players not only in Australia but here on home ground with tickets as affordable as $FJ10 for adults and $FJ5 for Children under 12."
"I encourage all fans throughout the country to get on board with the Fijian Drua team and show your support by attending all their home games."