22 Oct 2010

New television station to be launched in Cook Islands

7:14 am on 22 October 2010

A new TV station is being launched in the Cook Islands.

Vaka Television will be the second privately-owned station and provide a 24-hour service of international content, with plans for local programming at a later stage.

One of the owners, Greg Parker, says the station is 80 percent Cook Islands-owned and will be free-to-air.

"The poles and the infrastructure cost us quite a bit of money but in terms of our day-to-day operating costs we'll keep it small and hopefully from the advertising we can make enough money to make a profit."

Greg Parker says he hopes all villages will be able to tune in in November.