17 Jun 2016

Five worldwide trends in sport

From Nine To Noon, 9:33 am on 17 June 2016

An Australian high performance sports coach warns many sports will not survive the next 20 years unless they understand and adapt to fundamental global changes.

Liverpool's Suso celebrates after scoring during the League Cup soccer match against Middlesbrough.

Liverpool's Suso celebrates after scoring during the League Cup soccer match against Middlesbrough. Photo: REUTERS

Wayne Goldsmith tells Kathryn Ryan that around the world huge changes are impacting on sport  – including the revolution in communication and the demise of volunteerism.

He talks with Kathryn Ryan.

Wayne Goldsmith’s ‘Big Five

  • The demise of volunteerism
  • The ‘more with less’ attitude of society
  • The changing world of communication, connectivity and collaboration
  • The revolution/s in coaching
  • The changing demands on the sports marketplace from families and athletes