High-value, high-tech, high-productivity... That mantra is now decades old, so how are we doing?
Is New Zealand stil too dependant on the ups and downs of commodities? And what happened to the transformation of the economy that was supposed to make the country and all of us richer?
Dieter Adam, the CEO of the New Zealand Manufacturers and Exporters, says that if we want to grow how much we export and particularly its value, we must improve on what we export. Last year, for the first time, the total number of small businesses – those with fewer than 20 employees – topped half a million and the number of people working for them passed 2 million. Dieter says it is maximising potential in these companies in particular that is the key to getting this right.