A new video campaign by KidsCan is laying bare the meals that real New Zealand families living in poverty are eating.
Renowned chef Nadia Lim cooks "red soup", the leftover water that cheerios have been boiled in and Peter Gordon cooks a mix of boiled water and a tablespoon of mince per person.
KidsCan has launched the campaign to raise awareness of the poverty facing thousands of children. Its chief executive is Julie Chapman.
She speaks to Susie Ferguson.