The push to get West Coast residents double-vaccinated against Covid-19 is revving up with every fully vaccinated person in the region eligible to win a brand new car.
But there's a catch, the prize will only be drawn if 90 percent of eligible residents are fully vaccinated by Christmas Eve.
The competition is being run by Development West Coast in partnership with Grey Ford.
The development agency's chief executive Heath Milne talks to Māni Dunlop.