Insight for Sunday 3 November 2013

New Zealand businesses are still picking up the pieces from the Fonterra botulism scare.

They say they are trying to repair their reputations after being caught in the fall out of another company's mistake.

Many say the false alarm is a lucky escape and wake up a call.

Insight investigates how the crisis was handled and what needs to be done to repair the damage.

Image: Fonterra media conference