Judith Collins has been out on the campaign trail with a bold call today - claiming Jacinda Ardern hates farmers.
It's part of National's fierce attempt to put agriculture back on the agenda - accusing Labour of taking farmers for granted.
National is promising to unwind much of Labour's reform this term.
It unveiled its plan in Gisborne while Jacinda Ardern was in Christchurch.
Here's RNZ deputy political editor Craig McCulloch.