An Australian tourism expert says many visitors to his country go home disappointed at the lack of an indigenous experience.
Tony Charters says Aboriginal operators, and the sector in general, needs to learn from Maori operators.
He says he was impressed with how ventures like Whale Watch Kaikoura are meeting the demand for both eco and indigenous tourism.
He told Waatea News there are real opportunities for Australia to learn from some of the successes in New Zealand.