20 Feb 2007

Fiji tourist industry still suffering effects of December coup

8:59 am on 20 February 2007

Despite reports to the contrary the military coup in Fiji is still having a negative impact on the country's tourism sector.

This comes despite heavy marketing by the industry with price cuts of up to forty percent on packages luring many tourists from New Zealand and Australia back to the country.

But the Fiji visitor's bureau marketing director, Joe Tuamoto, says although things are picking up, visitor numbers are still down eleven percent compared to last year.

"FIJI VISITOR TP"

The assessment is that the campaigns that we have launched, people are buying into it. We have seen some growth. But the reality on the ground is that we are still way behind 2006. 12

Joe Tuamoto says the bureau's target is to get back to last year's numbers by July.